With the GEL-Saga first launching in 1991, the film references 90’s colour palettes and grades with quick speed lines and fire balls to transport everyone back to the much loved anime world. And the fun didn’t stop there.

With a 7ft replica model of our robot design to greet everyone during the in-store launch, we also created the designs for the limited-edition packaging – containing a comic, sticker set and a miniature robot – for the lucky few who grabbed a pair.